Top 5 Fashion Games on iOS in the US: Q2 2023 Performance

In the second quarter of 2023, the top 5 fashion games on the iOS platform in the United States exhibited diverse trends in weekly downloads, revenue, and active users. Here’s an overview based on Sensor Tower's latest data.

Project Makeover from Magic Tavern, Inc. experienced a notable performance. Weekly revenue fluctuated between $956K and $1.14M, peaking in early April. Downloads showed an upward trend from mid-May, reaching a high of around 112K in mid-June. Active users grew steadily, peaking at approximately 676K in late April and maintaining above 600K towards the end of the quarter.

Covet Fashion: Dress Up Game by Crowdstar LLC saw a significant increase in weekly revenue, peaking at about $445K in mid-May. Downloads showed a consistent rise, reaching around 18K by the end of June. Active users remained relatively stable, fluctuating around 125K to 135K throughout the quarter.

SuitU: Fashion Avatar Dress UP from Libii HK Limited demonstrated a steady revenue trend, peaking at approximately $83K at the beginning of May. Downloads varied, with a peak of around 40K in early April. Active users saw a steady increase, reaching over 91K by early June.

Love Nikki-Dress UP Queen by Galaxy Play Technology Limited experienced moderate revenue fluctuations, peaking at around $120K in early April. Downloads remained relatively low, hovering around 2K weekly. Active users were stable, generally around the 70K mark throughout the quarter.

RuPaul's Drag Race Superstar from Eastside Games had a consistent revenue trend, peaking at about $72K in early May. Downloads fluctuated, with a noticeable peak of around 5.6K in early May. Active users remained steady, averaging around 22K to 25K throughout the quarter.

These insights highlight the diverse performance trends of the top fashion games on iOS in the US during Q2 2023. For more detailed insights, visit Sensor Tower.